
Catch up on SportsinQ’s activities
Stay updated with the latest developments in sports management education, cutting-edge training programmes, and industry insights. As leaders in creating tailored sports management programmes, we’re dedicated to helping the sports industry, academic world and corporate companies thrive. Explore our latest initiatives, success stories and expert advice to elevate your career or organization to the next level.
Meet our new trainee: Loreen Brink!
We'd like you to meet our new trainee: Loreen Brink! Loreen will be working at SportsinQ a couple of days a week for the upcoming months. She'll be working together with Siem Schoenaker and assist in further developing and implementing the high-performance programs...
The very first field trip for “our” Master Sport Business & Leadership students
A milestone moment for “our” Master Program! After five years of development, the very first cohort of the Master Sport Business & Leadership (AUAS) kicked off in September. Last week they embarked on their first-ever field trip to Lausanne—the global hub of...
WEEKLY COFFEE | With Hermine Voûte
Recent had Sportinq's Siem Schoenaker het genoegen een koffie te mogen drinken met Hermine Voûte. Met meer dan 36 jaar ervaring bij het gerenommeerde advocatenkantoor Loyens & Loeff, waar ze jarenlang als partner actief is geweest, heeft ze unieke ervaring in de...
WEEKLY COFFEE | With James Kerr
Recently, SportsinQ's Siem Schoenaker had the privilege of sitting down with James Kerr, the renowned author (of the book Legacy) and leadership consultant known for his work on the New Zealand All Blacks, one of the world’s most iconic sports teams. Kerr has spent...
WEEKLY COFFEE | With Santi Freixa Escudé
For English, see below SportsinQ's Siem Schoenaker pakt een koffie to-go met Santi Freixa Escudé(41), een ervaren professional die de laatste, ruim 6 jaar, actief is bij de Rabobank. Als HR Business Partner en voormalig talentcoach bij Rabobank heeft Santi ruime...
SportsinQ Shares Vision for Sustainable Golf at GCAE Retreat in Paris
SportsinQ was honored to participate in the Golf Course Association Europe (GCAE) Retreat in Paris, where Bartel Berkhout delivered a keynote on the transformative role of golf clubs in driving social and environmental change. The one-day event brought together...
SportsinQ Hosts First-Ever Masterclass Finance for Professional Football in Zeist
Yesterday marked a milestone at the KNVB headquarters in Zeist, where the inaugural Masterclass Finance in Professional Football took place. This unique program brought together 20 management-level professionals from Dutch professional football organizations (BVOs) to...
Sustainable Leadership in Dutch Professional Football: A Two-Day Program with KNVB Expertise
The Netherlands is home to 34 professional football organizations, each led by a general director. This role stands out as one of the most demanding and high-profile positions in Dutch sports. These directors balance a unique mix of responsibilities—navigating...
Success formulas from elite sport offer growth opportunities for companies
The most successful organizations in elite sport not only excel in sporting performance, but also in the areas of marketing, finance and innovation. Examples of this are the All Blacks Rugby Team, the New York Yankees and - closer to home - the Den Bosch Dames 1...
SportsinQ launches: Corporate High Performance Programmes
We are excited to announce that our High Performance Programs are now available to companies ready to take their performance to the next level. These programs are designed (in close collaboration with top athletes and coaches) for organizations that want to maximize...