A simple mission with deep roots
Helping people and organizations be their best when it matters most.
Our clients
We don’t believe performance is an accident. It’s a system — built on choices, culture, and rhythm.
That’s why SportsInQ was created at the crossroads of elite sport, science, and leadership practice.
We translate what wins under pressure… into how companies make better decisions, build stronger cultures, and deliver real results.
How we support the next generation leaders on and off the field
Corporate programmes
Empowering executives and teams to lead with clarity, perform under pressure, and execute strategy with impact. Our Corporate High Performance services translate the principles of elite sport into business success.
Sports Leadership Programme
Develop the skills to lead, inspire, and drive performance in the world of sports. This program empowers professionals to strengthen their leadership capabilities, understand the business of sport, and create lasting impact. Step up as a visionary leader in a dynamic, global sports environment.
Excellence is a team sport —
and 100% is the only standard we play for.
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A dynamic group of sports management experts, educators, and leaders dedicated to driving success in sport.
With extensive experience in coaching, business strategy, and performance, we combine innovation and insight to shape the future of sport and help you achieve your goals.
Meet our core team
Founder & CEO
Bartel Berkhout
Double Olympian & Strategy Advisor
Simone van de Kraats
Triple Olympian & Strategy Advisor
Jeroen Hertzberger
Programme Manager SLP
Iris Cornelissen
At SPORTSINQ, we help organizations do three things really well
1. Set radical clarity.
Decide what has podium potential — and what does not. Kill, commit, or pivot.
2. Build the operating system.
Culture as rhythm and rituals, not posters: after-action reviews, clear decision rights, honest feedback, and recovery cycles.
3. Win well.
Create the conditions for sustainable excellence — mental fitness, safety, and growth — so results compound, not collapse.
Updates, Insights and Milestones
Project Blue Shift’s website is live!
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what people and organisations say about us
Sjoerd Jans
KNVB Expertise
“With their experience in both the world of sports and business, SportsInq helps club leaders gain insight into how we can work together to build future-proof clubs in an increasingly complex landscape.”
Coming soon
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